{"id":2126,"date":"2023-01-23T21:33:06","date_gmt":"2023-01-23T21:33:06","guid":{"rendered":"https:\/\/expresorgv.online\/home\/?p=2126"},"modified":"2023-01-23T21:33:08","modified_gmt":"2023-01-23T21:33:08","slug":"casio-clara-mente-impactada-por-shakira-y-pique","status":"publish","type":"post","link":"https:\/\/expresorgv.online\/home\/blog\/2023\/01\/23\/casio-clara-mente-impactada-por-shakira-y-pique\/","title":{"rendered":"Casio, clara-mente impactada por Shakira y Piqu\u00e9"},"content":{"rendered":"\n

La viralidad es un arma de doble filo <\/strong>y Casio <\/strong>sinti\u00f3 todo su impacto al verse nombrada en la reciente canci\u00f3n Music Sessions #53 <\/em>de Shakira y Bizarrap<\/strong>, la cual alude a la ruptura de la colombiana con el futbolista Gerard Piqu\u00e9<\/strong>.<\/p>\n\n\n\n

Shakira <\/strong>no mencion\u00f3 de manera favorable a la marca japonesa porque hizo una analog\u00eda entre objetos de lujo y otros m\u00e1s mundanos, a detalle dijo que \u201ccambiaste un Rolex por un Casio\u201d<\/strong>, haciendo referencia Piqu\u00e9 y su nueva pareja.<\/p>\n\n\n\n

Pese a esto, el fabricante de relojes, calculadoras<\/strong> y otros productos ha tenido un impacto positivo porque ha llamado la atenci\u00f3n de las personas alrededor del mundo, algunas incluso defienden a Casio<\/strong> diciendo que sus art\u00edculos son durables.<\/p>\n\n\n\n

Esto se refleja en el an\u00e1lisis hecho por Samy Alliance<\/strong>, el cual encontr\u00f3 que el n\u00famero de seguidores en redes sociales de Casio<\/strong> aument\u00f3<\/strong> en 94.4 mil en Instagram<\/strong> y 11.4 mil en Twitter<\/strong>, al mismo tiempo que ha conseguido el doble de menciones en comparaci\u00f3n a Rolex<\/strong> y que registra un aumento de la conversaci\u00f3n de 18.232 por ciento.<\/p>\n\n\n\n

\n

Casio y Twingo han sabido responder con agilidad e ingenio, algo que tambi\u00e9n han querido hacer otras marcas para sacar partido de esta conversaci\u00f3n viral\u201d, consider\u00f3 el director de comunicaci\u00f3n de Samy Alliance, Francisco Porras.<\/p>\nEstos datos van en l\u00ednea con otras mediciones como la hecha por\u00a0Taboola<\/strong>, ya que encontr\u00f3 que la japonesa tuvo un incremento en pageviews de 89% con m\u00e1s de un mill\u00f3n.
El\u00a0impacto<\/strong>\u00a0para<\/strong>\u00a0Casio<\/strong>\u00a0no ha sido \u00fanicamente en redes sociales, sus acciones en la bolsa de Tokio tambi\u00e9n se han movido conforme la canci\u00f3n se volv\u00eda viral.<\/cite><\/blockquote>\n\n\n\n\n\n\n\n

Piqu\u00e9<\/strong> dijo que Casio<\/strong> ser\u00eda uno de los patrocinadores de la Kings<\/strong> League<\/strong>, pero dicho acuerdo de patrocinio no era real, pero  aun as\u00ed la marca gan\u00f3<\/strong>.<\/p>\n\n\n\n

\u00bfEl precio de la fama?<\/strong><\/h3>\n\n\n\n

Lamentablemente, la notoriedad<\/strong> que ha tenido Casio<\/strong> tambi\u00e9n ha provocado que terceros quieran aprovecharla creando cuentas falsas de la marca japonesa<\/strong> para promover noticias<\/strong> falsas<\/strong>.<\/p>\n\n\n\n

\n

Puede parecer inofensivo, pero el ejemplo nos sirve para tomar conciencia de la velocidad con la que se propagan las noticias falsas y c\u00f3mo el oportunismo de algunos actores puede ser utilizado para enga\u00f1ar a las personas, ya sea divulgando fake news o realizando alguna otra acci\u00f3n maliciosa\u201d, resalt\u00f3 el jefe del laboratorio de Eset Latinoam\u00e9rica, Camilo Guti\u00e9rrez.<\/p>\n<\/blockquote>\n","protected":false},"excerpt":{"rendered":"

La viralidad es un arma de doble filo y Casio sinti\u00f3 todo su impacto al verse nombrada en la reciente canci\u00f3n Music Sessions #53 de Shakira y Bizarrap, la cual alude a la ruptura de la colombiana con el futbolista Gerard Piqu\u00e9. Shakira no mencion\u00f3 de manera favorable a la marca japonesa porque hizo una analog\u00eda entre objetos de lujo y otros m\u00e1s mundanos, […]<\/p>\n","protected":false},"author":2,"featured_media":2127,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[],"class_list":["post-2126","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-hellou"],"yoast_head":"\nCasio, clara-mente impactada por Shakira y Piqu\u00e9 -<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/expresorgv.online\/home\/blog\/2023\/01\/23\/casio-clara-mente-impactada-por-shakira-y-pique\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Casio, clara-mente impactada por Shakira y Piqu\u00e9\" \/>\n<meta property=\"og:description\" content=\"La viralidad es un arma de doble filo y Casio sinti\u00f3 todo su impacto al verse nombrada en la reciente canci\u00f3n Music Sessions #53 de Shakira y Bizarrap, la cual alude a la ruptura de la colombiana con el futbolista Gerard Piqu\u00e9. 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